Pretty gay.
Two words. Three meanings. One tee.
There's pretty as in handsome. Feminine. Soft. The kind of pretty that gets complicated when it lands on a queer body — because it was never really meant for us, and yet here we are, taking it back.
There's pretty gay as in: quite gay. Rather gay. Considerably, undeniably, pretty gay. Not a little. Not questioning. Pretty gay.
And then there's the person — the pretty gay. The one who walks into a room and is both of those things at once. Pretty. And gay. Unapologetically.
I love a word that does that much work.
The tee
On the front: "Pretty Gay ♥" in hand-drawn lettering. The kind of handwriting that looks like it was written fast, with feeling, on the back of something important.
On the back: a naive smiling flower in full color. Because of course there's a flower. There's always a flower.
The tee itself is not basic. Drop shoulders, loose unisex fit, and a double-border layered hem that makes it unmistakably a piece — not just a garment. Available in five bold colorways with contrasting trim: White/Red, Sky Blue/White, Yellow/Green, Dark Green/Red, Royal Blue/Red.
100% pure cotton, 235 g/m². Sizes S to 2XL. €49. Made to order.
For pride season
Pride is coming. And every year the question is the same: what do you wear?
Not the corporate rainbow. Not the fast fashion flag tee that falls apart after one wash. Something that actually means something. Something made by a queer artist, for queer people, with a joke inside it that only some people will get.
Pretty gay. Wear it to the parade. Wear it after. Wear it on a Tuesday when you just feel like it.
Illustrated by Nicoz Balboa.
Made to order. Ships across Europe and internationally.